{"product_id":"primula-cream-floral-scroll-maxi-dress-with-black-hem","title":"PRIMULA | CREAM FLORAL SCROLL MAXI DRESS WITH BLACK HEM","description":"\u003ch2 style=\"font-size:clamp(24px,6.5vw,32px);line-height:1.15;font-weight:700;text-transform:uppercase;letter-spacing:0.01em;margin:32px 0 14px 0;\"\u003ePainterly Blooms That Brighten Grey Days\u003c\/h2\u003e\n\u003cp\u003eThe Primula Floral Scroll Maxi Dress brings a burst of colour to shorter autumn days with cobalt scrolls and rich red and orange blooms on a cream base. A contrast black hem band, V-neck, softly gathered three-quarter sleeves and side pockets make it ideal for birthday lunches, garden-centre outings, theatre matinees and family celebrations. You feel cheerful, polished and quietly radiant wherever you go.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1065\/3827\/1057\/files\/Stralende_vrouw_in_kleurrijke_bloemenjurk_9222dd54-b698-4fe3-9550-a6843d662fde.png?v=1792604898\u0026amp;width=900\" alt=\"Primula floral scroll maxi dress in cream with blue and red print, front view\" width=\"900\" height=\"1200\" loading=\"lazy\" style=\"width:100%;height:auto;display:block;\"\u003e\u003c\/p\u003e\n\u003ch2 style=\"font-size:clamp(24px,6.5vw,32px);line-height:1.15;font-weight:700;text-transform:uppercase;letter-spacing:0.01em;margin:32px 0 14px 0;\"\u003eWhy Is This Dress So Popular?\u003c\/h2\u003e\n\u003cul style=\"list-style:none;padding-left:0;margin:0 0 20px 0;\"\u003e\n\u003cli style=\"margin:0 0 14px 0;\"\u003e✔ \u003cstrong\u003eArtful Floral Scrolls:\u003c\/strong\u003e Sweeping cobalt scrolls and vivid red and orange flowers create a painterly print full of movement.\u003c\/li\u003e\n\u003cli style=\"margin:0 0 14px 0;\"\u003e✔ \u003cstrong\u003eSoft Gathered Sleeves:\u003c\/strong\u003e Three-quarter sleeves with gentle gathering add volume and cover the upper arms with relaxed elegance.\u003c\/li\u003e\n\u003cli style=\"margin:0 0 14px 0;\"\u003e✔ \u003cstrong\u003eContrast Black Hem:\u003c\/strong\u003e A deep black hem band anchors the bright print and gives the dress a polished, finished look.\u003c\/li\u003e\n\u003cli style=\"margin:0 0 14px 0;\"\u003e✔ \u003cstrong\u003eRelaxed Flowing Shape:\u003c\/strong\u003e The easy A-line cut skims the figure without clinging, so you move comfortably all day long.\u003c\/li\u003e\n\u003cli style=\"margin:0 0 14px 0;\"\u003e✔ \u003cstrong\u003eEasy Autumn Styling:\u003c\/strong\u003e Layer a navy cardigan and ankle boots by day, or add heels and a clutch for dinner.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 style=\"font-size:clamp(24px,6.5vw,32px);line-height:1.15;font-weight:700;text-transform:uppercase;letter-spacing:0.01em;margin:32px 0 14px 0;\"\u003eSpecifications\u003c\/h2\u003e\n\u003cul style=\"list-style:disc outside;padding-left:1.3em;margin:0 0 20px 0;\"\u003e\n\u003cli style=\"display:list-item;margin:0 0 6px 0;\"\u003e\n\u003cstrong\u003eType:\u003c\/strong\u003e Maxi dress\u003c\/li\u003e\n\u003cli style=\"display:list-item;margin:0 0 6px 0;\"\u003e\n\u003cstrong\u003eFit:\u003c\/strong\u003e Relaxed A-line\u003c\/li\u003e\n\u003cli style=\"display:list-item;margin:0 0 6px 0;\"\u003e\n\u003cstrong\u003eStyle:\u003c\/strong\u003e Cream floral scroll print with black hem band\u003c\/li\u003e\n\u003cli style=\"display:list-item;margin:0 0 6px 0;\"\u003e\n\u003cstrong\u003eNeckline:\u003c\/strong\u003e V-neck\u003c\/li\u003e\n\u003cli style=\"display:list-item;margin:0 0 6px 0;\"\u003e\n\u003cstrong\u003eDetails:\u003c\/strong\u003e Gathered three-quarter sleeves and side pockets\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Liora London","offers":[{"title":"S","offer_id":55414795272529,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":55414795305297,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":55414795338065,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"XL","offer_id":55414795370833,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"2XL","offer_id":55414795403601,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"3XL","offer_id":55414795436369,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1065\/3827\/1057\/files\/Stralende_vrouw_in_kleurrijke_bloemenjurk_9222dd54-b698-4fe3-9550-a6843d662fde.png?v=1792604898","url":"https:\/\/liora-london.uk\/products\/primula-cream-floral-scroll-maxi-dress-with-black-hem","provider":"Liora London","version":"1.0","type":"link"}